Privacy

What we collect

Account information you give us — your email, optional phone number, name, faith tradition, prayer themes, and birthday. We use these to write prayers that actually fit your life, and to deliver them to you.

Things you write — your prayer intentions and any journal entries. These shape the prayers we write for you. We never sell them, never share them with advertisers, and never use them to train third-party AI models.

Visitor analytics — when you visit prayful.faith we record page views, scroll depth, click events, time-on-page, the device and browser you used, and approximate location (city-level, derived from your IP address). This is stored in our own database — not Google Analytics, not Mixpanel. It helps us understand what is working on the page.

Cookies — we set a visitor_id cookie and a matching entry in localStorage to count returning visits and stitch sessions together. We do not set tracking cookies for advertising. We do not share visitor data with ad networks.

What we don't do

• We don't sell your data. Ever.
• We don't show you ads. Your journal stays yours.
• We don't share your prayer intentions with third parties, beyond the AI model that personalizes your prayer (Anthropic's Claude). Anthropic is contractually bound not to train on our customer data.
• We don't use third-party advertising trackers — no Facebook Pixel, no Google Ads tag.

Who can see what

Only you see your full journal and the intentions you've written. No one on our team reads your personal prayers.

Aggregated, anonymised analytics (e.g. “60% of visitors scroll past the pricing section”) may inform product decisions. Individual sessions are never reviewed by hand.

Our theology advisors review the prayer corpus — the library of source prayers we draw from — not individual prayers written for any specific person.

How long we keep things

• Account data: as long as your account is active.
• Visitor analytics: 90 days, then purged.
• Prayers we wrote for you: kept indefinitely so you can revisit them. Deletable on request, or automatically when you close your account.

Your rights

You can delete your account at any time — that wipes all your personal data and prayers from our system.

You can request an export of your data by emailing us. We'll send you everything we hold within a few days.

If you're in the EU, UK, or California, you have additional rights under GDPR and CCPA — the same delete and export pathways above fulfill them.

Contact

Questions about any of this? Email hello@prayful.faith. We read every message.

Cookies & analytics in detail

We use a tracker we built called Braintied Tracker. It runs in your browser and sends events to our own servers — not to a third party. Here is what it captures:

• Page view — the URL you landed on, the referring page, and your viewport size.
• Scroll milestones — when you reach 25%, 50%, 75%, and 100% of the page.
• Heartbeat — a signal every 30 seconds while you're actively on the page, so we can estimate read time.
• Focus and blur — when you switch to another tab and come back. Used for measuring engaged time, not for surveillance.
• Outbound link clicks.
• CTA events — when you click “Get a prayer”, submit the email form, etc.
• Form abandonment — which fields you filled before leaving. We never capture the values you typed.

We don't capture:

• Your typed text in any form — email, password, intention, profile fields.
• Your raw IP address. We derive a city-level location and discard the IP.
• Mouse movement or full-session video recordings.

If you'd prefer not to be tracked at all, you can enable your browser's Do Not Track setting, or block our domain in your browser's privacy controls.